Unica email marketing review

Review of the email marketing software company Unica.

  • Service: Yes
  • Dedicated server: No
  • On-Premise: Yes
  • Multi-wave triggered email marketing: Yes
  • Marketing Data Mart: Yes
  • Multi-Channel: Email, Post and Telesales
  • Customer Focus: Large enterprises
  • Head Office: US
  • Web Analytics: Unica Analytics
  • Full-service Offering: No
  • Micro Sites: Yes
  • Dedicated IP Address Offering: Yes

Note: Unica is an enterprise marketing platform and not suitable as a standalone email marketing solution.

This review of Unica is only supposed to be a high level.  We encourage users of Unica to comment on your experiences using Unica here.

Get the Email Marketing Software Buyer's Guide HERE