Email Marketing Software Email marketing software vendor information, blog and buyer's guide

28May/102

Michael Weston on Lyris & email marketing

Overview of email marketing and Lyris's email marketing software by Michael Weston.

Interesting points:

  1. Lyris can help you achieve £360 in revenue for every £1 you spend on email marketing.
  2. Most email marketing providers can provide the solutions buyers are looking for.
  3. Lyris has a built in web analytics solution.
  4. Lyris was founded in 1994.

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23May/100

Lyris review

Review of the email marketing software company Lyris.

  • Email marketing software as a Service: Yes
  • Email marketing software as a Service on dedicated server: No
  • Email marketing Software on-Premise: Yes
  • Multi-wave triggered email marketing: Yes
  • Marketing Data Mart: No
  • Multi-Channel: Email marketing only
  • Customer Focus: Medium enterprises
  • Head Office: US
  • Full-service Offering: No
  • Micro Sites: No
  • Dedicated IP Address Offering: Yes

This review of Lyris's email marketing software and services is only supposed to be a high level.  We encourage users of Lyris to comment on your experiences using Lyris here.

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15Nov/090

Lyris Email Marketing Software ROI Research

Email marketing software company Lyris has a new one hour webinar on email marketing ROI.

Email Marketing ROI 2010 Covers:

  • Challenges faced by email marketers
  • The latest trends in email marketing
  • How email marketing can jump-start revenues for 2010
  • Email marketing creative tactics
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