B2B Email Marketing Software
I've had a look at B2B email marketing software before but lets dig a little deeper.
In addition to standard email marketing offerings a B2B email solution needs lead management routing capabilities and integration to sales force automation systems.
Leading B2B Email Marketing Software Solutions:
1. Aprimo's Email Marketing Software
Lead Management: Lead routing and lead scoring
SFA Integration: Salesforce.com, Siebel and Microsoft CRM
Service Offering: Hosted and Software
2. Eloqua's Email Marketing Software
Lead Management: Lead routing and lead scoring
SFA Integration: Salesforce.com
Service Offering: Hosted
3. Silverpop's Email Marketing Software
Lead Management: Lead routing and scoring
SFA Integration: Salesforce.com
Service Offering: Hosted
Only email marketing software providers with an office in the UK have been included.
If you have more details on the above or other B2B email marketing solutions please comment.
Silverpop Social Media Email Marketing
Email marketing software demonstration of Silverpop's social media email marketing features. Silverpop demonstrate how social sharing links can be added to an email and how they report on social responses.
Silverpop review
Review of the email marketing software company Silverpop.
- Email marketing software as a Service: Yes
- Email marketing software as a Service on dedicated server: No
- Email marketing Software on-Premise: No
- Multi-wave triggered email marketing: Yes
- Marketing Data Mart: Yes
- Multi-Channel: Email, Post and Telesales
- Customer Focus: Medium Enterprises
- Head Office: US
- Web Analytics: Coremetrics, Google and Omniture
- Full-service Offering: Yes
- Micro Sites: Yes
- Dedicated IP Address Offering: Yes
This review of Silverpop's email marketing software and services is only supposed to be a high level. We encourage users of Silverpop to comment on your experiences using Silverpop here.
Growing Email Marketing Lists
Email marketing software solution provider Silverpop has reviewed the email marketing campaigns of 70 companies and is reporting that average email marketing list size has increased by 124%.
Silverpop Email Marketing Software 10 years old
The email marketing software company Silverpop is celebrating its tenth anniversary. If Silverpop was a car it would quality for the UK governments scrappage scheme.
So in the world of email marketing software is old good or bad? What you think?
Silverpop UK office growth
Silverpop the well know email marketing software solutions provider has expanded their UK office. The reasons driving this growth include a growing customer base and the acquisition of the B2B marketing software company Engage.


